Tracking whether your ads actually lead to sales can be messy. Customer journeys can span days, weeks, or months, making it challenging to pull together data from every step. With browser-based ...

Google announced a new ad unit for AI Mode for shopping ads which promotes retailers. Google also launched Veo 3 support in Google Ads Asset Studio. Plus Vidhya Srinivasan, VP/GM of Ads & Commerce at ...

The U.S. Justice Department’s ruling against Google for monopolizing digital advertising markets has opened the door for publishers to seek compensation for claimed lost revenue. Last April, the court ...

Google Shopping API migration deadlines are approaching, and advertisers who don’t act risk disrupted Shopping and Performance Max campaigns. What’s happening. Google is sunsetting older API versions ...

Add Futurism (opens in a new tab) Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results. In 2026, Google’s AI is ...

The Atlantic on Tuesday sued Google and its parent company Alphabet, alleging the tech giant’s model of serving ads to publishers has become a monopoly and that it has falsely claimed its practices ...

Penske Media Corp., the publisher of entertainment and culture brands including Rolling Stone, Variety and The Hollywood Reporter, sued Google on Monday, accusing the tech giant of illegally ...

Google has updated its U.S. advertising policy to allow prediction market advertising only from federally regulated firms. Google has updated its U.S. advertising policy to allow prediction market ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.

The latest chapter in the Department of Justice’s antitrust case against Google’s ad tech empire wrapped on Friday (Oct. 3). Over the past two weeks, both sides — the DOJ and Google — laid out their ...