KANSAS CITY, Mo. (AP) — First, the Milwaukee Brewers had “pocket pancakes.” Now, they have pocket turtles. Ahem, tortoise.

The “I like turtles” kid became one of the internet’s earliest viral stars. Here’s what happened to him after the fame.

Jonathon Ware became famous for a 17-second clip in 2007. Here’s how the meme started and what his life looks like now.